HopeBmedia2019

Features of Uses and Gratification Theory Audience is taken as important and goal oriented. The source of media is chosen by audience as per their own needs. This theory gives alternative choices on media for the audience. Media is taken as a means to an end. Uses and functions of media are different from a person to another and from one situation to other. Why do people listen to radio? People love listening to radio according to a recent survey by Edison research - It's ability to connect listeners with new music, both local and global news, and the added benefit of going mobile are the main driving factors why audiences keep coming back for more. Threats and how they deal For media and broadcasting organisations, the threat of having their websites forced offline is a significant. T o understand the threats to broadcasting and media they outlined steps they can take to prevent and mitigate potential threats. Security professionals must unde...

L/O: To analyse a specific episode of the live lounge Mahalia Background- Mahalia Burkmar, known mononymously as Mahalia, is a British singer, songwriter and actress. Mahalia has released a couple of EPs and an album, Diary Of Me. She acted in the film Brotherhood. Now based in Birmingham Age-21 Shes from-Mahalia is from  Syston, Charnwood, in Leicestershire . Genre-Hip Hop Soul, Contemporary R&B, Neo Soul Current songs-BRB, Plastic Plants, Too Nice Current Album-Isolation Tapes Critical reception- Awards-Grammy Hall Of Fame, Grammy Lifetime Achievement Awards, Rock and Roll Hall Of Fame, Grammy Award for best soul gospel performance, Grammy award for best inspirational performance

L/O: To explore the narrative structure of a film. Starter:Anagrams Gal Dent= Tangled Hatted Millimetre= The Little Mermaid A Babysat Tuned Thee= Beauty And The Beast A Nacho Pots= Pocahantos Whites Won Handstands Fever We= Snow White And The Seven Dwarfs Cleared Nil= Cinderella Aid Land= Aladdin An Tzar= Tarzan A Bench Deck To The Fun Oh Mr A= The Hunchback Of Notre-Dame Legion Think= The Lion King Who does what in the film industry? The director-  Decides how the film should look, sound and what camera angles to use. Main duties include casting, script editing, shot composition, shot selection and editing. Must also pay attention to the budget and schedule. The Producer- Sorts out financing, hires the main cast and directors, solves problems and is in complete control of the project. Ultimately accountable for the films success or failure. The Costume Designer- Designs the costumes based on the directors instructions. Works closely with the artistic designer and...

L/O: To research the radio industry and BBC Radio 1 In the United Kingdom, the term public service broadcasting refers to broadcasting intended for public benefit rather than to serve purely commercial interests. The communications regulator Ofcom requires that certain television and radio broadcasters fulfil certain requirements as part of their license to broadcast. All of the BBC's television and radio stations have a public service remit, including those that broadcast dignity. How many national radio stations do the BBC operate? What are they and how are they different in terms of content and audience? They operate 11 national radio stations. FM, DAB, AM How many regional radio stations do they operate? 40 regional radio stations How are they funded? A fee paid by BBC household Who is the direct competition to PSB radio? Name 5 different commercial radio stations and their target audiences. What different ways can people listen to BBC Radio 1? Phone, Radio, ...

L/O: To explore and analyse how mise-en-scene is used to create meaning in the video for If I Were A Boy. Lighting high contrast shadows different angles/different camera placement tones/brightness Colour filter monochrome creates an emotional effect  In this part of the video Beyoncé shown in close up. Here the lighting style has changed from hight key to low key In my opinion this part of the video s lit this way because its showing an understanding 'If I Were A Boy'   This video is used to present her views on feminism and how males dominate . The music videos for Bruno Mars 'Uptown Funk' and Beyoncé's 'If I Were A Boy' have a very contrasting use of lighting and colour. For example the lighting in 'If I Were A Boy' high contrast and shadows and the monochrome colour. Uptown Funk uses high-key lighting and the colours are primary so it shows that its upbeat happy and lively. This shows that Uptown Funk is more of a happy son...

Explore Identify a rage of shots and lyric used in uptown funk Enhance Analyse why these shots, movements and angles are used in the video to create meaning Excel Link camera to lighting, colour and mise-en-scene and how these elements of media language create meaning for the audience  1. Connotations of the settings are that its pink, pink sand dunes? kind of in a heart shape, suggests feminism wearing sorts and a vest suggests its hot  2. The artist is singing about love (being the only girl in the world) Shot                                       Mid Close-up Extreme CU Long shot Extreme long shot Establishing  POV Angle                                   High Low Dutch Movement             ...

L/O: To analyse the mise-en-scene of 'Uptown Funk'. Focusing on the connotations and how they create meaning for the audience? Costumes & Props Fedoras Blazers 90s  sunglasses/glasses chains to show wealth  Lighting & Colour High-key lighting = upbeat mood, happiness, lively. Performance During the verse leading up to the first chorus the  camera  cuts between a low angle  shot  and an eye line  shot . Setting  It was set in Memphis at the royal studios  Point- Bruno Mars pop superstar celebrity image is promoted in his music video through media language. Evidence- For example the colours and patterns on the womens clothes show that its based in the 90s the clothes that the men wear show wealth and that they can do what they want because they are higher priority. Explain- This suggests that in the 90s men thought of women as objects and are there for men to look at. Expand- ...

Point- Taylor swifts pop superstar celebrity image is promoted in her music videos through media language. Evidence- (e.g of costume, colour, lighting etc) For example their costumes show very different meanings  Explain- This suggests that she's showing two different points of views and creating images of them Expand- What else can you tell us about the videos that backs up your point? One is set n showing her wealth and the other is death destruction (heartbreak?)

Explain one way in which music videos use media language to differ from each other. Refer to one example of contrasting media language in two music videos you have studied to support your answer. Music videos use media language to differ from each other by using various types of techniques including shot types, camera angles, mise en scene , Narrative, Genre and Representation. These techniques help to show meaning to their intended audience for example Music video use media language such as the use of colour to create different effects to fit the meaning of the song and musicians image. uptown funk and if i were a boy use very different post-production techniques . If i were a boy has been de-saturated in the editing process to create a monochrome effect. This effect helps to reinforce serious narrative that is being explored in contrast. Uptown funk has a highly saturated look, where colours have emphasised in post-production, to create a more vibrant look that fits with the up...

Stage 1 A relationship between the lyrics and visuals which illustrate, amply, or contradict the lyrics.  Seeing the sounds- the relationship between the music (not the lyrics) and the visuals, which amplify or contradict the music.  Genre- related style and iconography present. Multiple-close ups of the main artist or vocalist: the creation of a star image to promote a recognisable brand image. Voyeurisim (keyword)  Intertexual references to the other media texts may be present, especially in humorous video. Not uncommon to recognise either the visuals or lyrics of a song to be a direct reference to another media text. This is used to engage audiences and provde them gratification (keyword) if they recognise them. Use of famous actors, models or videos mimicking them  

L/O: To explore media terminology used to analyse exam texts. CameraWork  establishing shots- An  establishing shot  is a  shot  in filmmaking or television that sets up the context for the scene ahead, designed to inform the audience where the action will be taking place. It shows the relationship between people and objects, and establishes the scene's geography. low angle-   Low Angle shots  are  sho t  from below the eye line looking up.  Low angle shots  can also be  used  to give the audience a sense that they are sharing the character's perspective, especially when they are looking up at something. Another reason  low angle shots  are  used  in film is to make actors appear taller. high angle-  A  high - angle shot  is a cinematic technique where the camera looks down on the subject from a  high angle  and the point of focus often gets "swallowed up".  High - a...

Avril Lavigne- Sk8ter Boi Name of artist/group: Avril Lavigne Name of song: Sk8ter Boi Genre: Date song was releases UK: What the song is about: Type of music video: What happens in the video: Who features in the video: Artist/group is represented as: Wheatus- TeenageDirtbag Name of artist/group: Wheatus Name of song: TeenageDirtbag  Genre: Date song was released UK: What the song is about: Type of music video: What happens in the video: Who features in the video: Artist/group is represented as:

How is media language used to portray Corbyn to readers ahead of the election this week?  The Guardian, known to support Liberal Democrats but also to promote anti-conservative messages,  present Jeremy Corbyn in a positive light to influence the mainstream audience to vote for him. They do this by using a medium wide shot, of Corbyn surrounded by children, all with signs saying to vote for him. This presents that The Guardian support Corbyn. However, The Sun newspaper, a known Conservative paper, does the opposite by showing a close up, low angle shot to connote the feeling of inferiority to Corbyn, and the image is covered in a red filter to remind the mainstream audience of the semantics with the colour red (hell, blood, devil). This message also coincides with the title across the screen; "..would just be the start of a NIGHTMARE". This is very clearly supposed to influence the audience not to vote for Corbyn

Boris Johnson- Conservative Nigel Farage- UKIP Jeremy Corbyn- Labour Caroline Lucas- Green Party Jo Swinson- Liberal Democrats The Daily Mail- Labour The Times- Labour The Daily Telegraph-Labour Daily Express- Conservative The Sun- Conservative i? - Labour Daily Mirror- Labour The Guardian- Labour